FarmMOJO: Empowering Smart Poultry Farming
Year: 2017
Founders: Sandeep Konduri, Satya Raghu V Mokkapati
Funding: $2 million (Seed Round)
Investors: Omnivore Partners, Lok Capital
Introduction
Hyderabad, India hosts FarmMOJO which debuted in 2017 under the leadership of Sandeep Konduri and Satya Raghu V Mokkapati, delivering AI-based poultry management solutions. Small and mid-sized poultry farmers can access FarmMOJO to use data insights along with decision-making resources that enhance their production and financial success. The company uses state-of-the-art technology to deliver practical farming solutions that enhance poultry farming efficiency while creating complete transparency and promoting sustainable practices. The platform uses AI analytics and predictive models through real-time tracking to provide farmers with knowledge which helps improve bird health and feed management and farm operations. The platform connects to the power of AI to provide farmers with useful data analysis which improves their decision-making processes. The platform leverages predictive analytics and real-time monitoring systems to deliver farms.
Tackling Agricultural Challenges
The obstacles experienced by poultry farmers, particularly those who operate on a small scale, include unsteady bird health conditions, ineffective feed practices, substantial mortality numbers and insufficient access to prompt data for decision-making. Traditional farming operations typically depend on past experience rather than accurate data which results in inefficient results and monetary losses. FarmMOJO identified these deficiencies and created an approach that generates practical predictive analytics. The approach offered by FarmMOJO helps farmers to predict problems prior to escalation and to decrease feed loss while optimizing their flock management for better financial outcomes.
Key Offerings
- AI-Powered Farm Management: Real-time monitoring of bird health, feeding schedules, and mortality rates.
- Predictive Analytics: Customized reports forecasting feed consumption, expected weight gain, and disease risks.
- Veterinary Advisory Services: Expert guidance to assist farmers in proactive decision-making and disease prevention.
- User-Friendly Interface: Easy-to-use mobile platform designed for accessibility among small and mid-sized poultry farms.
Real Impact
Since its launch, FarmMOJO has transformed operations at over 500 poultry farms across India, boosting efficiency and profitability by up to 25%. Farmers leveraging FarmMOJO’s real-time analytics have reported significant reductions in feed wastage and bird mortality. The merger between AI insights and skilled veterinary assistance enables farmers to forecast upcoming problems while implementing fast actions which result in healthier poultry populations. The combination of data analysis and expert veterinary knowledge improves productivity while establishing reliable poultry sector profitability and sustainability.
Success Story
In Telangana, poultry farmer Ravi Kumar was struggling with high mortality and feed inefficiencies that were eroding his profits. After adopting FarmMOJO, he began receiving daily health reports and customized feeding recommendations via the app. Early alerts about disease risks helped him take preventive measures, drastically reducing losses. Within months, Ravi noticed a 20% drop in feed wastage and a significant improvement in flock health, which translated into higher production and income stability. His experience reflects the powerful impact of combining technology with practical farm management.
Lessons for Agri-Startups
FarmMOJO’s journey offers valuable insights for AgriTech innovators focused on livestock and poultry:
- Leverage Data for Precision Farming: Real-time monitoring and predictive analytics are essential for managing living assets effectively.
- Integrate Expert Support: Combining technology with veterinary expertise builds trust and improves outcomes.
- Focus on User Experience: Tools must be accessible and actionable for small and mid-sized farmers to drive adoption.
- Reduce Waste to Increase Profitability: Optimizing feed and minimizing mortality are critical levers for sustainable farm economics.
- Scale Through Impact: Demonstrating measurable improvements in efficiency and income builds credibility and fuels growth.
Stay Informed with Focus Agritech
FarmMOJO illustrates the transformative power that AI and data brings to poultry farming operations across India. 👉 Subscribe to Focus Agritech’s newsletter for expert tips and funding news to grow your farm or startup smarter.
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