Farmlink: Connecting Farmers Globally
Year: 2015
Founders: Sanket Mehta, Saurabh Nigam
Funding: $3 million (Seed and Series A)
Investors: Aspada Investment Company
Introduction
Farmlink emerged through Sanket Mehta and Saurabh Nigam’s founding in 2015 to reshape India’s agricultural supply chain by placing farmers at the forefront of their operations. The Indian-headquartered company provides farmers with a digital platform that facilitates their direct interactions with institutional buyers as well as retail chains and exporters. Farmlink focuses its operations on delivering market access alongside real-time price visibility and cold-chain infrastructure to eliminate traditional supply chain inefficiencies. The streamlined farm-to-market model of Farmlink results in improved produce quality together with lower losses and enhanced farmer prices. The organization functions as a dependable link between rural producers and organized markets through their solutions which handle pre-harvest and post-harvest issues.
Tackling Agricultural Challenges
Indian farmers have fought against price instability and post-harvest losses and they depend on multiple intermediaries who reduce their revenue. The problems became more severe because of the absence of cold-chain logistics and real-time market data which results in extensive produce spoilage and lower price realization. Through its full-stack supply chain solution Farmlink established a system which spans from the farm gate to food processing facilities and retail outlets. Their platform gives farmers the ability to perform demand forecasts and offers transparent procurement together with cold storage access which helps them earn more while lowering risks.
Key Offerings
- Produce Aggregation: Collecting fresh produce directly from farmers and standardizing it for market readiness.
- Market Linkages: Direct connections with organized buyers such as retail chains, food processors, and exporters.
- Cold-Chain Infrastructure: Warehousing and refrigerated logistics to preserve produce quality and reduce waste.
- Input Support: Seeds, fertilizers, and crop protection products available to farmers at affordable prices.
- Advisory and Price Intelligence: Real-time price trends, demand signals, and planning tools to help farmers make smarter decisions
Real Impact
Farmlink has transformed the supply chain experience for over 20,000 farmers across multiple states in India. By eliminating unnecessary intermediaries and offering cold-chain solutions, the company has enabled farmers to improve their earnings by 20–30%. Fresh produce reaches buyers faster and in better condition, leading to higher price realization. The availability of quality inputs and timely advisory has further improved productivity at the farm level. Through its tech-enabled platform, Farmlink is building a more equitable and efficient agri-value chain—one that respects the farmer’s time, effort, and crop.
Success Story
In Maharashtra, tomato farmer Rakesh Patil often faced post-harvest losses due to delays and lack of market access. After joining Farmlink’s procurement network, he started receiving timely market information and direct procurement at his farm gate. Farmlink’s cold storage solution preserved his tomatoes’ freshness, enabling him to sell to a large retail chain at 25% higher rates. Encouraged by his success, Rakesh expanded into other perishable crops and has since doubled his income. His story exemplifies how simple, targeted interventions can create long-term transformation.
Lessons for Agri-Startups
Farmlink’s journey offers critical lessons for emerging AgriTech innovators:
- Fix the Supply Chain First: True agri-impact begins when farmers are connected to reliable and profitable markets
- Build on Infrastructure: Cold-chain and logistics are not luxuries—they’re essential for post-harvest value preservation
- Trust Through Transparency: Sharing real-time data with farmers builds confidence and stronger partnerships
- One Touchpoint, Many Services: Farmers need bundled offerings—from inputs to markets—to realize full potential.
- Focus on Volume and Quality: Aggregating high-quality produce at scale is key to attracting premium institutional buyers.
Stay Informed with Focus Agritech
Farmlink is proving that smarter logistics and direct market access can change the game for Indian farmers. Want to discover more about how agritech is driving rural prosperity?
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